Class Strategic Management

The course has a theoretical and practical scope, and aims to convey, in some detail, both the knowledge on the fundamentals, concepts, thinking and strategic reflection, as well as the principles related to the analysis, formulation, organization and implementation of a strategy in a company, as well as the presentation of cases that facilitate the learning and operationalization of analytical concepts and models, considering the complexity and uncertainties underlying the current economy and business dynamics.

Not applicable

Part I: Strategic Analysis 1.1 What is Strategy 1.2 Management and Strategic Planning in Organizations 1.3 Strategic Planning Models 1.4 Analysis of the External Environment 1.5 Analysis of the Internal Environment   Part II: Strategy Formulation 2.1 Business and Functional Strategies 2.2 Corporate Strategies 2.3 International Strategy   Part III: Strategy Implementation and Control 3.1 Strategy Implementation 3.2 Organizational Structures 3.3 Organizational Culture 3.4 Strategy Evaluation and Control

Classes include, besides the expositive component, a discussion component based on real cases and interactive activities, which aim to develop students' autonomy and critical and holistic view regarding the strategic management process.

Carvalho, J. C., & Flipe, J. Manual de estratégia: conceitos, prática e roteiro. Lisboa: Sílabo, 2008. Reis, F.L. & Reis, R. L. (2022) Manual de Estratégia Empresarial, Inovação e Empreendedorismo. Lisboa: Sílabo, Grant, R. M. (2021). Contemporary strategy analysis. John Wiley & Sons. Whittington, R., Regnér, P., Angwin, D., Johnson, G. & Scholes, K. (2020). Fundamentals os Strategy (5th Edition). Pearson Education Limited. Leiblein, M. J., & Reuer, J. J. (2020). Foundations and futures of strategic management. Strategic Management Review, 1(1), 1-33.           Amoo, N., Lodorfos, G., & Mahtab, N. (2022). Over half a century of strategic planning performance research–what have we been missing?. International Journal of Organizational