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Class Typography II

  • Presentation

    Presentation

    Knowledge of the anatomy of the letter. Stylistic Classification of Fonts (basic model). Recognition of the basic forms of design of the artefact. Introduction to manual drawing.   Drawing processes from geometric shapes. Similarities between letters and relations of construction and design of forms. Apply technical knowledge of vector design. Classify and present the developed alphabet
  • Code

    Code

    ULHT93-9417
  • Syllabus

    Syllabus

    Ergonomic criteria in the design of type design.   Concepts of function, form and design.   Typography and Phonetics: . Sound dynamics. . Rhythm, volume, intonation and timbre.   Notions and application of structure, black-negative space: . Optical thickness compensation. . Curve and vertex. . Diagonal.
  • Objectives

    Objectives

    Ergonomic criteria in the design of type design.   Concepts of function, form and design.   Typography and Phonetics: . Sound dynamics. . Rhythm, volume, intonation and timbre.   Notions and application of structure, black-negative space: . Optical thickness compensation. . Curve and vertex. . Diagonal.
  • Teaching methodologies and assessment

    Teaching methodologies and assessment

      Resource on transdisciplinary methodologies, the current contextualisation of the understanding of 'transdisciplinarity' as a new studio model, with an expanded structure, specific to contemporary artistic practice; the updating of the distinction between 'transdisciplinarity' and 'interdisciplinarity'; the confrontation and relationship between the use of the internet as a 'studio' and the simultaneous need for this as a physical space. the simultaneous need for it as a physical space... if artists and designers continue to require a studio, do they not continue to require a studio, should not the way in which they mobilise it mobilise it be a reason to analyse their practice?   'Transdisciplinarity' as a new kind of 'intelligence' reflecting a harmony between mind, affect and body and its influence on the need for a 'reform of the University'; the definition of disciplinary boundaries and the nature of the possibilities of their transgression
  • References

    References

    Smeijers, F. (2011). Counterpunch: Making Type In The Sixteenth Century Designing Typefaces   Now, Hyphen Press, London. Noordzij, G. (2009). The Stroke: Theory Of Writing, Hyphen Press, London. Cheng, K. (2006). Designing Type, Laurense King Publishing, London. Hochuli, J. (2004). Detail In Typography, Letters, Letterspacing, Words, Wordspacing, Lines, Linespacing, Columns, Hyphen Press, London. Bringhurst, R. (2004). The Elements Of Typographic Style, Hartley And Marks Publishers, 3rd Edition, Vancouver. Baines, P. & Haslam, A. (2002). Type & Typography, Laurense King Publishing, London. Heller, Steven, (2004), Education of a typographer, Allworth Press, New York  
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