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Presentation
Presentation
The UC intends to contribute to the development and increase of competences related to the Organization and development of Sport, in the sports organizations context, through: the development of personal competences-capacity of analysis and synthesis; capacity to collect, select and analyse information; critical spirit; exposure capacity, rationale and written argumentation of ideas; and the increase in systemic competences-ability to apply knowledge in practice, and adaptability to new situations.
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Class from course
Class from course
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Degree | Semesters | ECTS
Degree | Semesters | ECTS
Bachelor | Semestral | 4
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Year | Nature | Language
Year | Nature | Language
3 | Mandatory | Português
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Code
Code
ULHT495-2-8676
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Prerequisites and corequisites
Prerequisites and corequisites
Not applicable
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Professional Internship
Professional Internship
Não
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Syllabus
Syllabus
The contents of the course are divided into three thematic units: 1. Organization of the Portuguese sports system: concept of sport in an organizational perspective; the Portuguese sports system; financing instruments to sports; and regulatory documents 2. Management and sports marketing: introduction to sports management; strategy and development of sports organisations; human resource management and leadership; Introduction to sports marketing; and concepts of accounting and finance 3. Design and management of sports programs and projects: creating, planning and evaluation of programs and projects; sporting events; and entrepreneurship in the sport (models and business plans)
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Objectives
Objectives
The course provides instruments of contextualization and understanding of the Organization of the Portuguese sports system, as well as theoretical and practical tools, organization, management and marketing, planning and design of programmes and projects for sports. To this end the following objectives have been identified: 1. Deepen the knowledge about the Organization of the Portuguese sports system; 2. Interpret indicators relate facts and understand sports market trends; 3. Conceive, plan and evaluate programs and sports projects; 4. Stimulate critical capacity and the debate of ideas based on empirical reality; 5. Raise the interest in research in the areas of management and marketing organisations and sporting events
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Teaching methodologies and assessment
Teaching methodologies and assessment
The methodologies include applied project work, in order to adapt the context to the reality of the current labor market.
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References
References
Biscaia, R. & Correia, A. (2019). Gestão do desporto . Lisboa: FMH. Mestre, A. (2014). O desporto na Lei - guia prático . Porto: Vida Económica. Pedersen, P. M., & Thibault, L. (Eds.). (2019). Contemporary sport management, 6E . USA: Human Kinetics.
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Office Hours
Office Hours
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Mobility
Mobility
No
