Teacher
Helena Maria Correia Neves Cordeiro Rodrigues
Graus
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LicenciaturaGestão de Marketing
Publicações
Artigo em revista
- 2023-03, Voluntourism – can universities shape the present into a future?, Journal of Marketing for Higher Education
- 2020-12, Halal tourism is traveling fast: Community perceptions and implications, Journal of Destination Marketing & Management
- 2019-07, Main gamification concepts: A systematic mapping study, Heliyon
- 2019-03-29, Tracking e-learning through published papers: A systematic review, Computers & Education
- 2019-02-25, Assessing consumer literacy on financial complex products, Journal of Behavioral and Experimental Finance
- 2019, Shine bright like a star: hotel performance and guests’ expectations based on star ratings, International Journal of Hospitality Management
- 2019, Listening to the murmur of water: essential satisfaction and dissatisfaction attributes of thermal and mineral spas, Journal of Travel & Tourism Marketing
- 2019, Dimensions of wine hotel experiences shared online, International Journal of Wine Business Research
- 2017, Mirror, mirror on the wall, who's the fairest of them all? A critical content analysis on medical tourism, Tourism Management Perspectives
Artigo em conferência
- 2018, Mapping key concepts of e-learning and educational-systematic review through published papers
- 2018, Gamification to teach and assess financial education: a case study of self-directed bank investors
- 2018, Games and business: human factors in gamified applications
Outra produção
- 2019, Take a walk on the wild side: World zoos experiential satisfaction
- 2019, Star Wars: Measuring importance-performance analysis in three, four and five star hotels
- 2018, Human factors in gamified applications
- 2018, Gamification to teach and assess financial education: A case study of self-directed bank investors
- 2018, Games and Business: Human Factors in Gamified Applications
- 2018, Games & Business: Human factors in gamified applications
- 2017, Gray Skies: Attracting Senior Tourism in Thermal Spas During Low Season
