Class Project Management

The Project Management Curricular Unit aims to provide students with skills in organizing processes and procedures for planning, developing and monitoring collections. The creative process in fashion is the subject of analysis, reflection and organization towards the construction of new products.

Not applicable

Description of contents Project management in the contemporary fashion industry. Brief historical and sociological analysis of the fashion industry from the end of the 20th century to the first two decades of the 20th century. XXI. Introduction to the main stages of project management. The stages of project management, from the initial idea to the analysis of competing brands: identify risks; the strengths and weaknesses of a project; time management; the management of human resources, risk costs and investments. The planning and management of a creative project. Brand management principles. Design and copyright. Forecasting trends in the fashion industry. The process of forecasting and presenting trends. Trend forecasting as a tool. The fashion process represented in the organizational chart of the Fashion Design project methodologies, from the briefing, through the acquisition of raw materials, to the final consumer.

The curricular unit will be developed through expository sessions, discussion and analysis of the material given as an introduction to each practical phase (collection development monitoring).   The assessment is continuous and the final classification will be obtained by weighing the classification: commitment/attendance (10%), individual exercise: presentation assessments of 3 phases of collection development based on the programmatic plan (30%), management dossier final collection: with detail and descriptive memory of each phase that goes from creative development to the commercial strategy phase (60%).

DILLON, Susan – Princípios de Gestão de Negócios de Moda, GG moda,Editorial Gustavo Gili, 2012. ERNER, Guillaume – Sociologia das tendências, GG moda, Editorial Gustavo Gili, 2015. MEADOWS, Toby- Como montar e gerenciar uma marca de moda, 2ª Ed., Bookman, 2014 MIGUEL, António – Gestão Moderna de Projetos. Melhores técnicas e práticas (8ª edição atualizada), FCA, 2019 MOORE, Gwyneth – Promoção de moda, GG moda, Editorial Gustavo Gili, 2013.