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Presentation
Presentation
This is a Curricular Unit for training in strategic planning, created to offer a set of knowledge and authors on the art of strategic planning with a focus on harmony and organizational effectiveness. It is a powerful tool capable of significantly improving productivity and professional performance at individual and group level, enabling the development of human resources policies that that increase the quality of the organization. PERH will drive the company forward with organization and foster the proper alignment of expectations and objectives. Strategic planning is a set of information that serves as a reference for planning organizational actions. organizational actions. It can be seen as a guide for the members of a given organization. The need for new techniques and strategies will make it possible to create a mutual way of evaluating the process and identification of relevant positive and negative points towards improvement.
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Class from course
Class from course
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Degree | Semesters | ECTS
Degree | Semesters | ECTS
Bachelor | Semestral | 7
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Year | Nature | Language
Year | Nature | Language
3 | Mandatory | Português
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Code
Code
ULHT38-7137
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Prerequisites and corequisites
Prerequisites and corequisites
Not applicable
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Professional Internship
Professional Internship
Não
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Syllabus
Syllabus
1. introduction to strategy: what strategy is, the differences between strategic management and operational management, the place and importance of strategic management in organizations; 2. Strategic thinking: Differences between strategic thinking and strategic management, analytical thinking and creative thinking, strategic thinking and strategic planning; 3. The strategic planning process: Establishing the mission, vision and values, Defining strategic objectives; 4. Analyzing the external environment, Identifying competitive advantage, determining the desired competitive position; 5. Aligning HR with strategy: Approaches to strategic HR management, the importance and purpose of strategic HR planning, corporate strategy and HR strategy. Different types of strategy: corporate strategy, business strategy and functional area strategy; 6. HRM as a strategic partner and its mission; 7. new strategic challenges for HRM in society 5.0. Translated with DeepL.com (free version)
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Objectives
Objectives
Understand and problematize why managers need to analyse the implications of their strategies for people management; Master concepts of business strategy; Know and understand the various factors for defining strategies and processes; Know the main business strategies and how to diagnose their impact on HR strategies. Know the different stages of strategic planning processes; Understand the importance of Strategic Human Resources Planning; Know and master different perspectives for aligning business strategies and HR strategies so that HRM becomes a strategic partner; Know the main characteristics of an effective HR strategy. Know how to plan human resources, globally and specifically, knowing how to calculate the size of the human system and the corresponding workload; Have the skills to define HRM policies in line with the overall business strategy.
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Teaching methodologies and assessment
Teaching methodologies and assessment
Active method and service-based learning method: a) Case studies, and group discussions; b) Bibliographical research and self-study; c) Analysis and discussion of scientific articles related to the practices under study; d) Carrying out and defending practical work in an organizational context. Expository and interrogative method, for the presentation and reflection on the basic theoretical frameworks. e) Development of a complex business project with a practical introduction to the use of all the strategic tools applied to human resources management. Presentation, analysis and discussion.
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References
References
Alves dos Santos L. A. (2022). Planeamento Estratégico e Gestão de Negócios. Escolar Editora. CARVALHO,J,& FILIPE,J. Manual de Estratégia, Conceitos, Prática e Roteiro. 4ª edição, Silabo. Lopes dos Reis F., Lopes dos Reis R.. (2022). Manual de Estratégia Empresarial, Inovação e Empreendedorismo. Edições Sílabo TEIXEIRA,S.(2020). Gestão Estratégica. 2ª edição. Escolar Editora. FREIRE,A.(2020). Estratégia - Criação de Valor Sustentável em Negócios Tradicionais e Digitais. Bertrand Editora. LOPES DA COSTA,R-(2019). Estratégia Organizacional. Do estado da Arte á implementação Prática. Actual Editora LOPES, J.P., NASCIMENTO, M.M., DOMINGUEZ, C. e SILVA, H.S.( 2019). Educar para o Pensamento Crítico na Sala de Aula, Planificação, estratégias e avaliação. Editor: Pactor. BEAUFRE,A. (2018). Pensamento Estratégico. Antecipar as Ondas do Futuro. 2ªedição.Universidade Católica
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Office Hours
Office Hours
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Mobility
Mobility
Yes