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Class Sociology of Fashion and Consumer Affairs

  • Presentation

    Presentation

    Distinguish the typology of sociological and consumer thinking, and know how to carry out different types of analogies and interpretations, critically analyze data from social behavior and how it affects acts of consumption, as well as understanding its relevance. It is also provided the conceptual framework that will allow students to know the structure of these elements and be able to observe and later apply.  
  • Code

    Code

    ULHT6277-22992
  • Syllabus

    Syllabus

    What is sociology; sociological thinking; Interconnection between sociology and fashion; The social movements that most influenced fashion. Discussion of current topics such as slow and fast fashion, sustainability, global fashion; Fashion Concept in the contemporary society; urban fashion in the social role; the age of hyperconsumption;  
  • Objectives

    Objectives

    The Sociology of Fashion and Consumption curricular unit aims to encourage students to acquire knowledge and develop skills that allow them to know the concept of sociology of fashion, how it works, what effects it has on the consumer, its structure and segmentation. 
  • Teaching methodologies and assessment

    Teaching methodologies and assessment

    The evaluation process is continuous, in order to regularly assess the acquisition of these skills. Frequency assessment: assignment 1 (10%) + assignment 2 (20%) + final written assignment (50%). Examination Periods: The appeal and special exam is a mixed assessment, theoretical and practical with a test with the subjects taught during the UC frequency and a practical exercise, or with the accomplishment of a work or the improvement of the final semester work. Exam times: Normal and Appeal - written test or completion of a work on a particular topic taught throughout the year or improvement of some work carried out throughout the year (100%).
  • References

    References

    BARTHES, F. (1963). O sistema da Moda. 1981, Ediç¿es 70, Lisboa.  BARNARD, Malcolm. (2003). Moda e Comunicação. Rio de Janeiro, Rocco, Brasil.  BAUMAN, Zygmunt (2007), Vida de Consumo. Fondo de Cultura Económica. DUARTE, Cristina L. (2004), O que é Moda. Lisboa: Quimera Editores. ENTWISTLE, Joanne (2002), El Cuerpo y la Moda. Una Visión Sociológica. Barcelona, Paidós Contextos. LIPOVETSKY, Gilles. (1987). O império do Efémero - A moda e o seu destino nas sociedades modernas. D. Quixote, Lisboa.  
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